Camberwell Identity and Business: Freelance marketing opportunity (5 days)

SE5 Forum has a freelance marketing/sales opportunity (5 days) to promote the new Camberwell Identity brand designs to local businesses.

SE5 Forum’s Camberwell Identity group is looking for a freelance marketing professional to help recruit 20 businesses to adopt the new Camberwell brand design/s as Camberwell ‘champions’. The fee for 35 hours work (5 days) is £425.

Person specification:

• Self-employed
• 3yrs+ experience/qualification in branding/marketing/media.
• Understanding/experience of Small to Medium Enterprises (SME);
• Sales and pitching experience
• Knowledge of Camberwell area
• Strong IT skills
• Networking and social media skills
• Values in alignment with SE5 Values

Please contact SE5 Forum by Monday 2 March with a brief email and CV at: admin@se5forum.org.uk

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Camberwell branding and banners launched by actress Jenny Agutter

The ‘Camberwell Brick’ branding design has been unveiled, with strong cultural and historical significance. The colourful design is featured on the new crowdfunded Camberwell Banners along Denmark Hill to reflect the diversity and vibrancy of the area.

The ‘Camberwell Brick’, created by local design consultancy Studio Sutherland, who have designed identities for the Natural History Museum, Pallant House Gallery and Kings Place, was inspired by the well which features in the area’s name, history and coat of arms. The well acts as a metaphor for Camberwell’s diverse and vibrant community, with each brick able to symbolise different characteristics that come together to make a cohesive whole. The bricks also form the C for Camberwell.

Camberwell-resident Jenny Agutter, currently starring in Call the Midwife, says: “Camberwell is a real neighbourhood; its strong cultural mix and rich history are what make it a great place to live. Using the Camberwell Brick on the banners and other projects will enable us to bring the story of Camberwell’s vibrancy to life, making everyone feel proud of what we have here in SE5.”

The visual branding was commissioned by the Camberwell Identity Group, following research which showed people felt Camberwell can often be overlooked, and its identity overshadowed by the surrounding areas of Peckham, Brixton and Dulwich. The group of volunteers recognised the need to create a sense of place for Camberwell; one which brings the community together, creates more business for local traders and a Camberwell for everyone to be proud of.

“Working closely with our chosen designer, Studio Sutherland, and through on-going community consultations, we have created branding which can show the many reasons Camberwell is a great place to live and work, such as its diversity, green spaces, food & drink and community,” says Jessica Bishop, Chair, Camberwell Identity Group. “We are delighted with the ‘Camberwell Brick’; it provides us with a distinctive and relevant space to own, enabling us to tell the story of Camberwell brick by brick. It will be used to signpost and raise awareness of Camberwell and enhance the look of the area.”

The branding, which uses a palette of colours drawn from local greenery, architecture and the sky, and a typeface created by local typographer Berthold Wolpe, was unveiled today on lamppost banners positioned along Denmark Hill.

The banner themes are based on locals’ favourite aspects of Camberwell which are community, creativity, health, green spaces, businesses and food and drink and the visuals used are by local artists and photographers.

The aim of the banners is to encourage the millions of people that come every year to visit its world-famous hospitals to see more of Camberwell, leading them down the high street to discover the wonderful cafes, shops, green spaces and galleries of Camberwell.

Local business owner Ross Farmer from Support & Sustain, who was consulted on the brand development, says: “the ‘Camberwell Brick’ introduces a consistent and highly visible branding that unites all the different elements that make Camberwell great. The lamppost banners create immediate impact and bring life into the high street which will hopefully boost the local economy by attracting new visitors and customers into Camberwell.”

The Camberwell Identity Group has developed guidelines for all stakeholders, which will allow the brand to work consistently. This will include a bank of imagery donated by local people, artists and photographers. The Group has an open call-out to residents of Camberwell to submit their visuals that they would like to make available for use.

The banners are just the beginning. The Group is in talks with local businesses and organisations, Network Rail and Southwark Council about using the identity, they are looking for a local maker to produce real bricks for use in development projects, and residents will also be encouraged to use and own the idea.

The money for Camberwell Banners was crowdfunded through Spacehive, with donations received from local businesses, community groups and Camberwell residents, and supported with matched funding of £6500 from the Mayor of London’s Crowdfund London scheme.

Camberwell Identity Group

The Camberwell identity group includes brand experts, artists, teachers, and representatives from local churches, mosques and estates. It consulted widely and commissioned local designers Sutherland Studio, whose award-winning portfolio includes the rebrand of the Natural History Museum, had experience of developing identities for geographical locations and also local understanding and connections, to develop the brand identity for Camberwell.

The Wolpe Collection Font

Camberwell even has its own font, thanks to Berthold Ludwig Wolpe – the visionary German-Jewish calligrapher, typographer, designer and illustrator who helped shape graphic design in post-war Europe. He designed the Albertus typeface which is used for many road signs in London.

Having escaped Nazi persecution in Germany in 1935, Wolpe moved to London where he created his legendary Albertus, Sachsenwald and Pegasus fonts for Monotype. In 1941 he joined Faber & Faber, where he designed many of their most beautiful and memorable book jackets over the course of three decades.

Wolpe went on to teach at Camberwell School of Art from 1948-53, as well as designing a masthead for The Times in 1966. He was made a Royal Designer for Industry in 1959, awarded an honorary doctorate by the Royal College of Art in 1968 and appointed an Officer of the Order of the British Empire (OBE) in 1983.

The Wolpe Collection, revived by type designer Toshi Omagari, brings together a restored set of his typefaces and reinvigorates the work of a man who was quietly instrumental in the world of British visual culture.

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SE5 Forum AGM 2019: Creating a Camberwell iD


UPDATE:

Thank you for coming to our fantastic AGM!
Thank you to everyone who came to our SE5 Forum AGM: Creating a Camberwell iD. It was a highly successful event, with 50+ attendees and lively discussions. 

The main focus of the evening was the work of our Camberwell Identity group in partnership with Camberwell Arts and Camberwell Society and in consultation with the community. Projects to strengthen Camberwell’s identity include murals, banners, vinyls and illustrated maps, as well as a new brand expression for Camberwell that can be used by local organisations and businesses. 

There was also a volunteer presentation by Southwark’s Deputy Mayor Barrie Hargrove and our Chair Barbara Pattinson to community safety volunteer Mark Webb, who had received the Keib Thomas Active Citizen of the Year award from Community Southwark.  

We would also like to thank Camberwell College of Arts, University of Arts London (UAL) for their kind offer of the Wilson Hall for the event. 



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SE5 Forum for Camberwell would like to invite you to our upcoming AGM 2019 which will present:

• This year’s topic – Creating a Camberwell iD.
A panel of speakers & discussion on our ambitious Identity Group projects, including: a new brand design iD for Camberwell, devised using wide consultation with the community; Camberwell Banners (successfully crowdfunded and with Mayor of London backing); murals (one already completed on Camberwell New Road – see below); and a Travel Guide to Camberwell.
All to create a buzz in the area and support the local economy. 

The latest developments in our strategic areas of Transport, Business & Identity as per our Strategy & Action Plan 2018-21

• Q&A and community safety, chair’s and finance reports.

The AGM takes place on Wednesday 2 October 6.15-8.30pm at Wilson Road Hall, Camberwell College of Arts, University of the Arts London (UAL), 1 Wilson Road, SE5 8LU.

We really hope you can join us on this occasion. Refreshments, as always, will be provided. 

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TV actor Jenny Agutter O.B.E. backs Camberwell Banners and new partnership with Denmark Hill Station
TV actor Jenny Agutter O.B.E. backs Camberwell Banners and new partnership with Denmark Hill Station

But we still need help from local residents and businesses to reach our Camberwell Banners crowdfunding target on Spacehive! 


Local actor Jenny Agutter O.B.E., star of Call the Midwife, has now joined actor Lorraine Chase in supporting our Camberwell Banners crowdfunding project on Spacehive, And with the £6,500 Mayor of London matchfunding too, we’re getting near our target.

Just £1,078 more to raise to reach £10,703. But we’ve only got 22 days left!

We need your help to brighten our high street and support our local cafes, shops and businesses!

We want to thank all those fantastic pledgers to Camberwell Banners so far. But if you haven’t already, if you can pledge any amount to Camberwell Banners, however big or small amount, or pledge again just £5 – we will be able to install inspiring lamppost banners down Denmark Hill. Or why not spread the word and encourage a friend or colleague to give. 
Please pledge here at: www.spacehive.com/camberwell-banners 

As Jenny Agutter tweets: “Support your local shops and facilities folks… Enjoy them quietly in case they disappear quietly!” 

Jenny Agutter is not only backing our Camberwell Banners project but has also launched a new local partnership with Denmark Hill Station – with the help of Mole the terrier. Jenny, famous for her role in the Railway Children, was welcomed by new Station Manager Louis Williams, Florence Eshalomi, Chair of the Transport Committee of the London Assembly,  local Councillor Jason Ochere and members of the Camberwell Identity group, who represent Camberwell Arts, Camberwell Society and SE5 Forum. Local residents including Mole the terrier joined in.

The colourful signposting installed at Denmark Hill station – along with the Camberwell Banners – will lead station visitors to explore the great shops, cafes & green spaces down in Camberwell.

Anyone can pledge (again) to Camberwell Banners here: www.spacehive.com/camberwell-banners

Many thanks from SE5 Forum, Camberwell Arts and Camberwell Society, working with the local community. 
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Colour comes to Camberwell! New mural launched by school pupils is first of our local identity projects

Pupils from Sacred Heart School art club in Camberwell opened the first mural today to be painted as part of Camberwell’s place identity project.

The Camberwell mural by Lionel Stanhope, famous for his vintage typography, is on Camberwell New Road under the railway bridge right next to Sacred Heart School.

The colours were chosen by the pupils from Sacred Heart who said it best reflected how they see Camberwell – Culture, Colour, Cool, Community, saying that these colours give life to the bridge.

The mural is part of a new Camberwell identity project by SE5 Forum, Camberwell Society and Camberwell Arts with the community and businesses. The aim is to bring to life Camberwell’s unique, vibrant identity and make everyone feel proud of Camberwell.

Jordan Naylor, Art teacher at Sacred Heart explains “We have been studying Bob and Roberta Smith – promoting the arts with text art. So, this mural is really relevant to the pupils’ work and it is great to be involved in something representing Camberwell’s community.”

Eddie Burton, Customer Service Manager at Network Rail, who are funding the mural, said: “Our experience across South London is that these artworks inspire pride in people’s neighbourhoods and encourage people to respect railway bridges and other structures.

The Camberwell identity group, which includes brand experts, artists, teachers, representatives from churches, mosques and estates, is now raising money to install raised lamppost banners along Denmark Hill. The banners aim to lead visitors down the high street to discover the wonderful cafes, shops, green spaces and galleries of Camberwell – please donate any amount here by 12 August to help us reach our target: https://www.spacehive.com/camberwell-banners

The mural has already attracted a local twitter storm:

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Local celebrity Lorraine Chase backs our Camberwell Banners campaign

We are excited to announce that local resident, TV star, actress and presenter Lorraine Chase is supporting our Camberwell Banners crowdfund campaign on Spacehive.

Lorraine says: “As a resident of Camberwell, born and bred, l’m proud to support the Camberwell Banners crowdfund campaign and share the delights of my community to support our wonderful pubs, restaurants and cafes, as well as local businesses.”

Thanks Lorraine!
You can pledge to Camberwell Banners here.

And also thanks to the Mayor of London, who has now awarded our Camberwell Banners campaign with a generous £6,500 donation (more than 50% of our target) from the Crowdfund London scheme, which backs community projects in the capital. Camberwell Banners is only one of two projects in Southwark, and one of 23 in London, to receive matchfunding from the Mayor. 

We’re now getting close to our target but we still need your help!
We need to get to £10,712 by 12 August or the project can’t happen. 
Please pledge now at: www.spacehive.com/camberwell-banners

Camberwell Banners – by SE5 Forum, Camberwell Arts and Camberwell Society – will install banners from Denmark Hill to Camberwell Green, to encourage visitors down into Camberwell to enjoy our excellent shops, eateries, green spaces and facilities – helping to give a well-needed boost to the high street. 

Many thanks to those who’ve already pledged to Camberwell Banners and keep spreading the word. If we go over our target, we can install more banners along Camberwell Church Street and/or Camberwell New Road.

You can read more about the Mayor’s Crowdfund London scheme here

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Free Business Brunch with Camberwell Business Network and Theatre Peckham

Camberwell Business Network and Theatre Peckham invite all local businesses to attend the next FREE Business Brunch: Creative Approaches to Local Opportunities on Thursday 4 July, 10-11.30am.

This is a chance for businesses to come together to build relationships, develop networks, share best practice and exchange skills in the heart of the community. SE5 Forum for Camberwell will also present its latest projects to boost Camberwell’s identity and support the local economy.

If you’d like to attend, please contact Simone Watson, Head of Events, Theatre Peckham:
simone@theatrepeckham.co.uk or tel: 0207 708 5401.
Theatre Peckham, 221 Havil Street, SE5 7SD. 

This event is a partnership between SE5 Forum’s Camberwell Business Network and Theatre Peckham.

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Camberwell Banners: Please pledge to our crowdfund campaign

Camberwell Banners – support our Spacehive campaign!
www.spacehive.com/camberwell‐banners.

Support inspiring Camberwell lamppost banners from Denmark Hill station to Camberwell Green and get a free Travel Guide to Camberwell 2019 – the essential companion for those in search of the real SE5.

SE5 Forum, Camberwell Arts and Camberwell Society have got together to design new Camberwell Identity projects with the local community (banners, murals, floor vinyls at Denmark Hill, travel guide to Camberwell and more) to encourage visitors, boost the high street and celebrate the unique vibrancy of our area.

Now we’ve launched a fundraising campaign for one of our projects – Camberwell Banners – on Spacehive and we need your help! With your pledge, this can happen!

Thanks to all of you who’ve pledged so far. With your amazing generosity, we managed to get 150 people pledging by 18 June. This was the amount we needed to reach for the Mayor of London to consider matchfunding the project – we will find out soon if we’ve succeeded. Meanwhile, our Camberwell Banners campaign will keep running until 12 August, so keep those pledges coming in by sharing and tweeting about it.

Some of our favourite shops are closing in Camberwell ‐ Cruson grocers, GX gallery, and Pesh flowers. Yet 5 million patients use King’s College Hospital and more than 3 million pass through Denmark Hill Station every year. Camberwell Banners will install raised lamppost banners along Denmark Hill to lead visitors to the hospitals and station down the high street to discover the wonderful cafes, shops, restaurants, businesses, green spaces and galleries of Camberwell.
Go to: www.spacehive.com/camberwell‐banners & pledge from £2

Thanks also to those who gave feedback at our stall during the Camberwell Arts Festivals launch on our Camberwell Identity design ideas which will inform the final banners design.

Many thanks for your support.

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Camberwell Business Network: free event to support local businesses



The next free Camberwell Business Network (CBN) engagement and networking event – in association with SE5 Forum for Camberwell – takes place next Thursday 25 April 6-8pm at Theatre Peckham. ALL local businesses are invited to attend for FREE. 

The event (the second of three free events) is being facilitated by our CBN Engagement Officer Oli Polidore Perrins as part of his brief to create an active business network, support business growth in the area and create an improved retail experience for locals and visitors. 

Businesses will be able to hear presentations and get advice from councillors, brand experts and SE5 Forum representatives, as well as finding out more about the Camberwell Business Network.

SE5 Forum will also be giving a presentation on its current Camberwell Identity project, and how this will support local business. The CBN event will be chaired by our SE5 Forum board member and business lead Will Reeves.

Any business representative who would like to attend this exciting business event, please see details below on our business invite and contact Oli on: cbn@se5forum.org.uk

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Camberwell Police Station closure. How safe do you feel?

Camberwell Police Station closure. How safe do you feel? Southwark News wants your views. 

Local newspaper Southwark News has approached SE5 Forum to get local Camberwell residents’ views on the closure of Camberwell Police Station, with local teams no longer to be based there (in March).

The newspaper is keen to have your views on local community safety and policing.

If you’d like to give your views to Southwark News, you can reply to this email with your full name and any brief quotes you’re happy for Southwark News to use.

We will email this on to the newspaper (if you’re interested in passing on your phone number, too, you can – and the newspaper may contact you further).

DEADLINE: THIS MONDAY (morning at latest)

Many thanks for your contributions.

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Camberwell Identity – please fill in our survey

SE5 Forum’s board members and other volunteers are currently working hard together on initiatives to strengthen Camberwell’s identity – to help increase awareness and interest in the area and encourage improvements for residents, visitors and businesses. We are collecting people’s views on the area to inform our work.

SO we are reaching out to you, our community, to ask you for your thoughts and input!

We’d be very grateful if you could take a few minutes to fill in our short survey. This quick anonymous questionnaire asks you to tell us what you like/don’t like about Camberwell, what improvements you’d like to see, what facilities you use, etc.

PLEASE CLICK HERE TO GO TO OUR ONLINE SURVEY.

OR PRINT OUT the survey and bring it to the SE5 Forum stall on Saturdays on Camberwell Green between 10am and 2pm.

If you would be interested in taking part in any future informal focus groups on Camberwell’s identity, or would like to just tell us more, please email: admin@se5forum.org.uk

MANY THANKS FOR YOUR HELP

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SE5 Forum objects to TfL’s proposed bus changes • Have your say on transport in Lambeth

SE5 Forum objects to TfL’s proposed bus changes

SE5 Forum’s transport working group has worked with local consultant Jane Bevis to create a strong, well-researched objection to TfL’s proposed bus routes changes. We, and many others, believe the changes in services will have a hugely negative effect on Camberwell’s transport links.

Our response was submitted to TfL’s consultation earlier this month.
You can read it here: TfL Bus Consultation (SE5 Forum)

Just some points in our response:
• As a result of the proposed changes Camberwell will have lost 3 direct cross-Thames connections, 171 between Elephant & Castle and Holborn; 45 between Elephant & Castle and King’s Cross; and 40 between Elephant & Castle and Aldgate.
Bus travel times to central London will be lengthened further by the removal of direct cross-Thames bus services and the need for interchange.
• Vulnerable and disabled people, wheelchair users, carers with pushchairs and the elderly are expected to disembark at Elephant & Castle where the 171 and 45 will terminate and the 40 will be re-routed.  TfL estimate this will affect 7,300 journeys per day.  This busy hub has few facilities (no toilets, few seats and limited bus shelters), is dangerously exposed to the cycle lane on the northbound side, and is already over-crowded as one of the most popular hopper fare interchanges.  8

• Repeated failures over 80 years to invest in Tube, rail and tram services connecting Camberwell with central London, means most residents are reliant on bus services.
• Overcrowding at Denmark Hill.
• No reopening of Camberwell train station.
• TfL is failing in its Public Sector Equality Duty in the way it has assessed its proposals and their impact on Camberwell residents.
• SE5 Forum objects in the strongest terms to TfL’s proposals to reduce and re-route direct cross-Thames bus services from Camberwell. They are based on flawed data and fail to recognise the significant socio-economic and equalities issues affecting Camberwell and its residents.

SE5 Forum has written to Southwark and Lambeth councillors and MPS, urging them to mobilise a campaign against these proposals by TfL; some already are. Some SE5 Forum members also lobbied Southwark Council and TfL at the Camberwell Community Council meeting last week. As a result, TfL is now willing to meet with us to discuss these bus route changes, and Peter John, leader of Southwark Council will meet to discuss how to move forward with the reopening of Camberwell train station.


Have your say on transport in Lambeth

Lambeth Council has launched its transport strategy and is asking the public to respond. As well as an online consultation, there will be a public event on the strategic direction of transport planning in the London Borough of Lambeth for the next 20 years. Borough transport policy officers will present their plans, and there will be opportunities for questions and discussion.

Time and location: Tuesday 27 November 2018, 17:00-19:30 (drop-in session)
Lambeth Town Hall, 1 Brixton Hill, London SW2 1RW

The event will focus on the content of the following two documents, which are currently in draft form:

Transport Strategy (see document)
The Transport Strategy is a document outlining the strategic direction of transport planning in Lambeth for the next 20 years. At the heart of the Strategy is the aim to ensure that the transport system is accessible to all, allows us to lead healthier lives, tackles inequality and cleans up our air.

Local Implementation Plan (see document)
The Local Implementation Plan (LIP) complements the Transport Strategy, providing additional detail. It provides a background to the borough including challenges and opportunities. It also contains a three-year programme of investment alongside local targets and indicators to enable the plan to be monitored.

To register, please visit the Eventbrite page here.
Eventbrite tickets are not mandatory, however entry will be prioritised to those with tickets in case the event is over-subscribed. Tickets also enable us to estimate the number of attendees so that we can book appropriate facilities.

Commenting online
If you are unable to attend, or if you wish to submit your comments online, you can complete the Transport Strategy Survey on Lambeth Council’s consultation page. Deadline: Monday 17 December.


Lift at Loughborough Junction train station

SE5 Forum has lent its support to Loughborough Junction Action Group’s funding application for a lift at Loughborough Junction train station to create equal access for everyone. The local community has long been concerned that Loughborough Junction is not accessible to people with disabilities and with buggies. The lift is needed on equalities grounds to enable access by the local community, particularly the elderly, disabled and parents with buggies as well as visitors to Kings College hospital.

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